The Crop Circle is a conceptual podcast and radio show centered on the voices and experiences of farmers, bringing greater awareness to the challenges they face and the essential role they play in our communities.

The brand focuses on topics such as mental health, financial realities, sustainability, and strengthening the connection between consumers and the people who grow their food. The project involved developing a complete visual identity and applying it across a wide range of promotional materials, including advertising campaigns, merchandise, and branded assets.